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The Partner Behind Media Agencies’ OOH Success

OOH AE is the ultimate ally for media agencies, delivering innovation and cutting-edge solutions that transform campaigns into bold statements across Dubai’s iconic skyline. With 25 years of groundbreaking leadership in the UAE’s advertising industry, precise audience targeting and deep market insights, we empower our media partners to surpass competitors and deliver breakthrough results.

From securing Dubai’s most prestigious and high-value advertising locations to transforming ambitious concepts into citywide landmarks, we provide world-class support, guaranteeing impact. With OOH AE by the side, media agencies elevate their client offerings to new heights, deliver record-breaking campaign performance and cement their position at the pinnacle of out of home advertising excellence in the UAE. We enable agencies to offer their clients outdoor advertising that drives results, using precise audience targeting, deep market insights and streamlined execution.

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Exclusive Benefits for Agencies to Win Big

Partnering with OOH UAE gives agencies unique advantages:

  • Agency-Specific Referral Rates

    We offer exclusive referral rewards and high commission rates, enabling agencies to earn premium fees for every campaign successfully booked through us.

  • Strategic Planning and Consultancy

    Our comptent team provides tactical advice and actionable roadmaps that elevate campaign performance, backed by up to date, high quality data.

  • Comprehensive Media Solutions

    We bring you unrivalled access to Dubai’s premium advertising locations and innovative media formats, designed to amplify brand presence.

  • Strong Network and Approval Support

    Our extensive industry relationships give agencies the advantage of faster approvals and accelerated campaign rollouts.

  • Rich Audience Data and Insights

    Our advanced data analytics and market insights give agencies the power to reach key audiences with unmatched accuracy and confidence.

  • Round the Clock Support

    From planning to post-campaign reporting, we support our agency partners with end-to-end expertise that maximises efficiency and performance.

Our Valued Media Agency Partners

Jimmy Choo
Muzz
APM
NEOM
Pepperstone
Qatar Airways
Xiaomi
IKEA
Dubai Tourism
Komatsu
Etihad Airways
Open Souq
Gulf Air
Saudia
Harrods
Papa John's

How We Support Agencies: From Pitch to Post-Campaign

Pitch and Proposal Assistance

We work closely with media agencies to craft persuasive OOH proposals for potential clients. This includes location suggestions, audience reach projections, creative format recommendations and ROI forecasts, all backed by data.

Strategic Media Planning

Our experts coordinate and build optimised OOH media plans tailored to your clients' objectives, whether that's brand awareness, product launches or targeted promotions. We analyse footfall, traffic flows, audience profiles and competitive media placements to advise on site selection and timing.

Campaign Execution and Buying

Once the plan is approved, we handle everything from contracting locations and negotiating rates to arranging permits and ensuring campaigns are delivered exactly as scheduled. This allows agencies to focus on creative oversight and client relations, while we manage the execution.

Creative Format Advisory

Dubai's outdoor industry offers a wide range of formats, from static billboards to digital screens, mall media, transit and lampposts. We advise agencies on which formats produce the best impact for specific objectives, geographic zones and audiences, helping them choose optimised placements for campaign effectiveness.

Monitoring, Analytics & Reporting

Post-launch, we monitor campaign performance and provide comprehensive reporting. This includes visibility metrics, estimated audience reach and insights into viewer engagement where applicable. Agencies can use this data to demonstrate success to their clients, refine messaging and plan follow-up campaigns.

Regulatory and Compliance Support

Dubai's advertising landscape has specific approval requirements and OOH advertising regulations. We support agencies with submission guidance, permitting workflows and regulatory compliance, ensuring campaigns run smoothly and without unnecessary delays.

Book a call today

Let us take you through how advertising in Dubai can help achieve your specific goals, at a time that suits you.

Choose a date and time that works for your schedule and speak 1-on-1 with an OOH Advertising specialist.
Let us find the perfect media specialist from our team and they will set you up for success.

Powerful Media Formats for High-Impact Campaigns

We offer access to all major outdoor media formats in the UAE and the wider GCC, which agencies can utilise for varying client objectives:

Billboards

Billboards

Towering across Sheikh Zayed Road, highways and city intersections, billboard ads remain one of the most powerful ways to command attention. With large-scale presence and unmatched visibility, they dominate the urban landscape and deliver maximum impact for brands.

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Digital

Digital

Dynamic and high-impact, digital billboards combine striking visuals with flexible scheduling to engage audiences in real time. Positioned at prime city locations, they ensure brands achieve maximum visibility and resonance across Dubai.

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Bridge Banners

Bridge Banners

Stretching across Dubai’s busiest routes, bridge banners provide unmissable exposure at commuter hotspots. With eye-level impact and strong frequency, they keep your brand front of mind all day long.

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Lamppost

Lamppost

Strategically placed across high-footfall pedestrian areas, walkways and main streets, lamppost advertising ensures consistent, hyper-local exposure. This format reinforces brand presence daily, reaching both motorists and pedestrians with frequent, repeated visibility.

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Airport

Airport

Premium airport advertising connects brands with high-value audiences at arrival zones, terminals and departure touchpoints. With extended dwell times and global passenger traffic, it delivers unmatched engagement with both residents and international travellers.

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Transport

Transport

From buses and trams to taxis and metros, transport advertising transforms Dubai's mobility network into moving brand platforms. Offering continuous citywide coverage, it engages millions of daily commuters and travellers with impactful, mobile visibility.

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pDOOH

pDOOH

Programmatic DOOH advertising empowers agencies with flexibility and precision, enabling automated buying of digital screens across prime outdoor locations. With audience targeting, creative scheduling and real-time campaign agility, it delivers smarter, data-driven results.

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The Edge You Gain by Working with OOH UAE

Time Efficiency

Time Efficiency

We streamline planning, approvals, booking, and execution so agencies can focus on client strategy and creative work.

Cost Effectiveness

Cost Effectiveness

Agency rates and bulk buying help lower media costs, improve margins and increase campaign ROI.

Market Expertise

Market Expertise

Local insights into Dubai's audience behaviours, traffic data and advertising hotspots ensure smarter site selections.

Reliability and Scale

Reliability and Scale

Whether regional or global brands, OOH UAE handles high-volume rollout and multi-market campaigns with consistency.

Measurable Outcomes

Measurable Outcomes

Detailed reporting lets agencies show clients how outdoor advertising contributes to reach, awareness and brand impact.

How to get started

We provide all major billboards in Dubai and across the UAE and Gulf region, tailored to meet different campaign objectives.

1

Initial Consultation

Book a call with our agency team to outline your client's campaign goals, audience targets and budget.

2

Proposal Development

We prepare a data-backed proposal with site options, reach estimates, creative format suggestions, timelines and budgets.

3

Campaign Planning and Approval

Once you select the media plan, we take care of bookings and regulatory approvals.

4

Creative Deployment and Launch

We help finalise creatives, hit delivery schedules and ensure a seamless launch.

5

Monitoring and Reporting

After launch we track performance and share a clear report with reach, impressions and audience insights.

Jimmy Choo billboard next to Sheikh Zayed Road with the Burj Khalifa in the background

Jimmy Choo Dubai

July 2024

APM Monaco billboard hoarding on Sheikh Zayed Road

APM Monaco

May 2025

Binance Lampposts for TOKEN2049 with the Burj Al Arab in the background

Binance

April 2025

Localised, bilingual creatives tailored to Dubai’s audience by Floki in Dubai International Airport

Floki

November 2024

Muzz adverts on lampposts lining Jumeirah Road, Dubai

Muzz

May 2024

Unipole Billboard of OpenSooq on Sheikh Zayed Road Dubai

OpenSooq

January 2025

WE Convention billboard on a building along Sheikh Zayed Road, Dubai

WE Convention

March 2024

Spongebob’s 25th Anniversary taxi advert adds a playful aspect to a residential street in Dubai

Spongebob Squarepants

October 2024

e& branded tram targets tourists in Dubai Marina

e&

December 2024

Frequently Asked Questions About Advertising in Dubai

We’re here to help you navigate the advertising landscape across Dubai and the United Arab Emirates. Can’t find what you need? Get in touch

Outdoor media encompasses various advertising channels like billboards, transit ads, and more, designed to reach audiences outside their homes.

Let’s Launch Your Clients’ Campaigns Together

If you're a media agency ready to dominate the OOH landscape in Dubai or across the UAE, OOH AE is your trusted partner. With over two decades of experience, we deliver end-to-end support, from strategy and planning to flawless campaign execution.

Partnering with us means giving your clients outdoor campaigns that inspire, engage and outperform. With OOH AE, you don't just launch campaigns, you set new standards for impact and success.

Get in touch with our team today and experience why leading agencies trust us to bring their campaigns to life.

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