Question 1

How much is a billboard on SZR?

Accepted Answer

The cost of a billboard on Sheikh Zayed Road (SZR) can vary widely based on the size, location, and duration of the advertisement.

Question 2

What's the minimum I can advertise my company on your billboards?

Accepted Answer

The minimum duration and cost for billboard advertising can vary. Typically, the shortest duration is one month, and the minimum cost can start around AED 90,000.

Question 3

Can I change my brand message frequently using DOOH?

Accepted Answer

Yes, one of the key benefits of DOOH advertising is the ability to change your brand message frequently. Digital screens allow for real-time updates and dynamic content, enabling you to tailor your message as often as needed.

Question 4

Can I advertise on Sheikh Zayed Road and The Burj Khalifa?

Accepted Answer

Absolutely! We offer prime billboard locations, including Sheikh Zayed Road and The Burj Khalifa. Connect with us to discuss your iconic advertising opportunity.

Question 5

Can we advertise in Dubai Airport?

Accepted Answer

Yes, you can advertise in Dubai International Airport (DXB). There are numerous advertising options available, including digital screens, billboards, and promotional displays.

Question 6

What brands are prohibited from advertising in DXB?

Accepted Answer

Prohibited brands typically include those promoting alcohol, tobacco, adult content, and any content deemed offensive or inappropriate by airport authorities.

Question 7

Which mall can I advertise in?

Accepted Answer

You can advertise in various major malls in Dubai, such as Dubai Mall, Mall of the Emirates, Ibn Battuta Mall, City Centre Deira, Dubai Hills Mall, Marina Mall and more. Each mall offers different advertising opportunities, including digital screens, banners, and promotional kiosks.

Question 8

Can I advertise on the Dubai Metro?

Accepted Answer

Yes, advertising on the Dubai Metro is available. Options include digital screens, static screens, and metro branding.

Question 9

Do you cover routes that pass by SZR?

Accepted Answer

Yes, bus routes in Dubai include those that pass by Sheikh Zayed Road (SZR). Advertising options on these buses are available.

Question 10

Do you have different types of buses?

Accepted Answer

Yes, there are different types of buses available for advertising, including standard city buses, double-decker buses, and luxury coaches. Each type offers various advertising opportunities.

Question 11

How much does taxi advertising cost?

Accepted Answer

The cost of taxi advertising in Dubai varies based on the type of ad, duration, and the number of taxis. Prices typically start from AED 1,000 per taxi and the minimum number of taxis you can start advertising from is 30.

Question 12

How long does it take to start a taxi advertising campaign?

Accepted Answer

Starting a taxi advertising campaign can take from a few days to a couple of weeks, depending on the availability of taxis and the complexity of the ad design and installation process.

Question 13

Can I still use traditional static media for advertising?

Accepted Answer

Yes, traditional static media such as posters, banners, and billboards are still widely used for advertising. They can be placed in strategic locations like bus stops, building facades, and other high-traffic areas to reach a broad audience.

Question 14

How do you optimise programmatic campaigns?

Accepted Answer

Programmatic campaign optimization involves setting clear goals, segmenting audiences based on behaviours, conducting A/B testing, and adjusting bids and budgets based on performance.

Question 15

How can tram advertising help my brand in Dubai?

Accepted Answer

Tram advertising places your brand in front of thousands of commuters and tourists daily, especially around key areas like Dubai Marina and Jumeirah Beach Residence (JBR), boosting your visibility in bustling urban locations.

Question 16

What types of tram advertising are available?

Accepted Answer

You can advertise on trams through full tram wraps, partial branding, interior panels, and digital screens, giving you multiple ways to showcase your brand.

Question 17

How much does tram advertising in Dubai cost?

Accepted Answer

Costs vary depending on advertising type, tram route, and campaign duration, typically starting from AED 25,000. Contact us for detailed pricing based on your specific needs.

Question 18

Can I target specific areas with tram advertising?

Accepted Answer

Absolutely! Tram routes cover strategic areas like Dubai Marina, JBR, and Al Sufouh, allowing precise geographic targeting to reach your ideal audience.

Question 19

Why choose lamppost advertising in Dubai?

Accepted Answer

Lamppost advertising offers high-frequency exposure along major roads and residential streets, making it ideal for consistent brand presence and local audience engagement.

Question 20

How many lamppost banners should I book?

Accepted Answer

Typically, a minimum booking starts at around 20-30 lampposts for optimal coverage and visibility. However, we can customise packages based on your campaign objectives and budget.

Question 21

Can I choose specific roads or neighbourhoods for lamppost ads?

Accepted Answer

Yes, you can select specific locations such as Sheikh Zayed Road, Jumeirah, or Business Bay, ensuring your advertising reaches exactly where your target audience resides or travels.

Question 22

How long can I run my lamppost campaign?

Accepted Answer

Lamppost campaigns typically run from 2 weeks to several months, depending on your goals and availability. Longer campaigns offer better visibility and brand recall.

Question 23

What do I need to know about programmatic advertising?

Accepted Answer

In programmatic advertising, an ad exchange is an online marketplace where advertisers, agencies, demand-side platforms, publishers, and supply-side platforms can bid on advertising inventory from various publishers using RTB. Advertisers determine the price by participating in the bidding process.

Question 24

Where do programmatic ads appear?

Accepted Answer

Programmatic banner ads can be static or dynamic, and they appear in a variety of sizes and placements all over the internet.

Question 25

What is outdoor media?

Accepted Answer

Outdoor media encompasses various advertising channels like billboards, transit ads, and more, designed to reach audiences outside their homes.

Question 26

What type of outdoor advertising can be done?

Accepted Answer

We provide diverse outdoor advertising options, including billboards, transit ads, and street furniture, ensuring your brand gets noticed in high-traffic areas.

Question 27

Can I advertise in the Dubai Metro or near Dubai Mall?

Accepted Answer

Yes, we offer strategic advertising placements in the Dubai metro and near iconic locations like the Dubai Mall. Contact us for these exclusive opportunities.

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