Question 1

How much is a billboard on SZR?

Accepted Answer

The cost of a billboard on Sheikh Zayed Road (SZR) can vary widely based on the size, location, and duration of the advertisement.

Question 2

What's the minimum I can advertise my company on your billboards?

Accepted Answer

The minimum duration and cost for billboard advertising can vary. Typically, the shortest duration is one month, and the minimum cost can start around AED 90,000.

Question 3

Can I change my brand message frequently using DOOH?

Accepted Answer

Yes, one of the key benefits of DOOH advertising is the ability to change your brand message frequently. Digital screens allow for real-time updates and dynamic content, enabling you to tailor your message as often as needed.

Question 4

Can I advertise on Sheikh Zayed Road and The Burj Khalifa?

Accepted Answer

Absolutely! We offer prime billboard locations, including Sheikh Zayed Road and The Burj Khalifa. Connect with us to discuss your iconic advertising opportunity.

Question 5

Can we advertise in Dubai Airport?

Accepted Answer

Yes, you can advertise in Dubai International Airport (DXB). There are numerous advertising options available, including digital screens, billboards, and promotional displays.

Question 6

What brands are prohibited from advertising in DXB?

Accepted Answer

Prohibited brands typically include those promoting alcohol, tobacco, adult content, and any content deemed offensive or inappropriate by airport authorities.

Question 7

Which mall can I advertise in?

Accepted Answer

You can advertise in various major malls in Dubai, such as Dubai Mall, Mall of the Emirates, Ibn Battuta Mall, City Centre Deira, Dubai Hills Mall, Marina Mall and more. Each mall offers different advertising opportunities, including digital screens, banners, and promotional kiosks.

Question 8

Can I advertise on the Dubai Metro?

Accepted Answer

Yes, advertising on the Dubai Metro is available. Options include digital screens, static screens, and metro branding.

Question 9

Do you cover routes that pass by SZR?

Accepted Answer

Yes, bus routes in Dubai include those that pass by Sheikh Zayed Road (SZR). Advertising options on these buses are available.

Question 10

Do you have different types of buses?

Accepted Answer

Yes, there are different types of buses available for advertising, including standard city buses, double-decker buses, and luxury coaches. Each type offers various advertising opportunities.

Question 11

How much does taxi advertising cost?

Accepted Answer

The cost of taxi advertising in Dubai varies based on the type of ad, duration, and the number of taxis. Prices typically start from AED 1,000 per taxi and the minimum number of taxis you can start advertising from is 30.

Question 12

How long does it take to start a taxi advertising campaign?

Accepted Answer

Starting a taxi advertising campaign can take from a few days to a couple of weeks, depending on the availability of taxis and the complexity of the ad design and installation process.

Question 13

Can I still use traditional static media for advertising?

Accepted Answer

Yes, traditional static media such as posters, banners, and billboards are still widely used for advertising. They can be placed in strategic locations like bus stops, building facades, and other high-traffic areas to reach a broad audience.

Question 14

How do you optimise programmatic campaigns?

Accepted Answer

Programmatic campaign optimization involves setting clear goals, segmenting audiences based on behaviours, conducting A/B testing, and adjusting bids and budgets based on performance.

Question 15

What do I need to know about programmatic advertising?

Accepted Answer

In programmatic advertising, an ad exchange is an online marketplace where advertisers, agencies, demand-side platforms, publishers, and supply-side platforms can bid on advertising inventory from various publishers using RTB. Advertisers determine the price by participating in the bidding process.

Question 16

Where do programmatic ads appear?

Accepted Answer

Programmatic banner ads can be static or dynamic, and they appear in a variety of sizes and placements all over the internet.

Question 17

What is outdoor media?

Accepted Answer

Outdoor media encompasses various advertising channels like billboards, transit ads, and more, designed to reach audiences outside their homes.

Question 18

What type of outdoor advertising can be done?

Accepted Answer

We provide diverse outdoor advertising options, including billboards, transit ads, and street furniture, ensuring your brand gets noticed in high-traffic areas.

Question 19

Can I advertise in the Dubai Metro or near Dubai Mall?

Accepted Answer

Yes, we offer strategic advertising placements in the Dubai metro and near iconic locations like the Dubai Mall. Contact us for these exclusive opportunities.

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