Advertise at City Walk
City Walk is one of Dubai's established lifestyle destinations, bringing premium retail, dining, entertainment, hospitality and residences together in Al Wasl. Close to Sheikh Zayed Road and Jumeirah, it draws residents, international visitors and professionals throughout the day and into the evening.
Ready to explore advertising at City Walk?
Connect with City Walk's leading advertising specialist.
City Walk Key Facts
- Development area
- 10M sq ft
- Location
Al Wasl, Dubai
Sheikh Zayed Road via Exit D71
- Destination management
- Merex Investment
- Overview
OOH.ae plans and coordinates City Walk advertising campaigns, managing media availability, placement selection, creative specifications and approvals.
- C2 Licensed District
- 11 restaurants
- Advertising format
Digital screens, roadside and activations
- Creative formats
- Large format LEDlarge LED
- Curved LED creativecurved LED
- Experiential activationsactivations
- Pedestrian displayspedestrian
City Walk Advertising Formats
Advertise at City Walk Dubai with premium digital screens, outdoor billboards and brand activations, with expert guidance from OOH.ae.
Where to Advertise at City Walk?
City Walk holds several distinct commercial environments. Locations are selected on pedestrian movement, surrounding businesses, viewing distance and the audience the campaign needs to reach.
- 01
Main Arrival Areas
Large digital screens around the gateways deliver prominent brand messaging as visitors enter the destination, relevant to major product launches, premium consumer brands and entertainment campaigns.
- 02
Retail Streets
Pedestrian streets connect fashion retailers, lifestyle boutiques and cafés. Digital displays here support collection launches, retail promotions and campaigns linked to nearby stores.
- 03
C2 Licensed District
Eleven licensed restaurants across three landscaped courtyards create a dedicated dining and social destination, well suited to hospitality, fashion, beauty and lifestyle brands targeting evening and weekend audiences.
- 04
Entertainment and Leisure
The Green Planet and Roxy Cinemas sit within City Walk, with Coca-Cola Arena close by. Media on these visitor routes supports film releases, family entertainment and event led campaigns.
City Walk
advertising cost
The cost to advertise at City Walk depends on the screen or location, display dimensions, booking duration, campaign dates and share of voice. Large format LED displays, exclusive bookings and bespoke activations are priced on their individual commercial and technical requirements.
| Advertising Package | Approximate Price |
|---|---|
| DOOH digital screens (per site, 4 weeks) | AED 287,500 to 345,000 |
| Street poles (per circuit, 4 weeks) | AED 175,950 to 244,375 |
| Digital kiosk advertising (4 weeks) | |
| Static roadside billboard (4 weeks) | |
| MUPI or lightbox advertising (4 weeks) | |
| Experiential brand activation | |
| Custom multiple location campaign |
Prices are indicative market estimates. Current rates and availability are confirmed before a proposal is issued.
Our Award-Winning OOH Campaigns
Jimmy Choo Dubai
July 2024
Binance
April 2025
Floki
November 2024
OpenSooq
January 2025
WE Convention
March 2024
Spongebob Squarepants
October 2024
e&
December 2024
Why Choose OOH.ae for
City Walk Advertising?
OOH.ae manages outdoor campaigns across the UAE's premium retail destinations, commercial districts and major road networks.
For City Walk, our team reviews available media, audience movement, screen visibility and campaign requirements before confirming placements, then coordinates creative specifications, technical requirements and approvals.
Campaigns can combine digital screens, roadside sites and approved activations in one media plan, and extend across Downtown Dubai, Sheikh Zayed Road and Jumeirah where broader coverage is required.
Frequently asked questions
Answers on booking City Walk advertising, screen networks, activations and approvals.
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