Inside Advertising: Case Studies, Articles, and Tips

28 August 2025 · 3 min read

by Layla Hassan

Tram advertising in Dubai provides premium visibility across Marina, JBR and Al Sufouh. With bold full-wrap designs and seasonal campaigns, this high-impact format helps brands engage tourists, residents and investors in the city’s most dynamic districts.

28 August 2025 · 6 min read

by Harshit Dabhi

Outdoor advertising rivalries transform city streets into creative battlegrounds where brands compete for attention through clever billboards, strategic placements, and viral campaigns that capture public imagination.

27 August 2025 · 3 min read

by Noah Benedict

A practical step-by-step guide to booking outdoor advertising spaces in Dubai. Learn how to set goals, choose formats, pick prime locations, manage budgets, secure permits and design impactful campaigns that boost your brand visibility.

22 August 2025 · 4 min read

by Layla Hassan

Back to School season in Dubai is a prime time for OOH advertising. Learn how OOH ads on billboards, digital screens, malls, transport, and airports help brands capture attention, boost visibility, and connect with families at the right moment.

22 August 2025 · 3 min read

by Layla Hassan

The UAE’s forward-thinking approach to crypto regulation and its world-class OOH opportunities make Dubai the perfect stage for blockchain advertising.

21 August 2025 · 6 min read

by Harshit Dabhi

An in-depth analysis of how brands associated with the F1 movie executed brilliant marketing strategies across various media to connect with their target audiences.

18 August 2025 · 3 min read

by Layla Hassan

OOH advertising in Dubai helps automobile brands stand out on busy roads and key locations. From billboards to airport ads, reach the right audience and connect your cars with lifestyle, events and high-traffic areas for maximum brand visibility.

15 August 2025 · 3 min read

by Layla Hassan

OOH advertising spend has reached a record AED 169.4 billion worldwide, with 2025 set for further growth. From digital screens to transit and high-traffic sites, brands are using outdoor formats to boost visibility and engage audiences.

12 August 2025 · 8 min read

by Henry Caldwell

Anamorphic billboards use optical illusions to create stunning 3D effects that appear to leap off flat surfaces. This revolutionary advertising technology is making waves across the UAE, particularly in Dubai's prime locations.