Inside Advertising: Case Studies, Articles, and Tips
Explore the latest news and insights from the premier source of outdoor advertising in Dubai.
Campaigns
Mercedes Benz Launches the 2026 AMG GT SL Class Across Dubai Die-Cut and Digital Billboards
9 October 2025 · 3 min read
by Anisha Lyall
Mercedes Benz introduced the 2026 AMG GT SL Class through a bold OOH campaign in Dubai. Using die cut and digital billboards, the brand turned the city’s skyline into a luxury showcase and highlighted its commitment to design, innovation and performance.
Campaigns
Carrefour’s Ramadan Campaign: Unlocking the Spirit of Togetherness
28 March 2025 · 2 min read
by Noah Benedict
Discover Carrefour’s inspiring Ramadan campaign, "Unlock the Spirit of Ramadan", celebrating unity and generosity. Learn how out-of-home advertising in the UAE creates a powerful community connection.
Campaigns
BNW Properties Bus & Bus Shelter Advertising: Capturing Dubai’s Real Estate Audience on the Move
17 March 2025 · 3 min read
by Layla Hassan
BNW Properties is leveraging bus and bus shelter advertising across Dubai to connect with potential buyers and investors. Discover how these strategic OOH placements boost visibility and engagement in the UAE’s dynamic real estate market.
Campaigns
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Cartier's Stunning OOH Campaign Across the UAE: A Fusion of Nature and Luxury
7 March 2025 · 4 min read
by Noah Benedict
Discover Cartier's latest out-of-home (OOH) advertising campaign in the UAE, showcasing their high-jewelry collection in a breathtaking blend of nature and opulence. Learn how the luxury brand is captivating audiences with strategic digital billboards.
Campaigns
Luxury Brands Leverage Transport OOH Advertising for High-Impact Awareness in the UAE and Gulf
27 February 2025 · 3 min read
by Noah Benedict
In the world of luxury advertising, visibility is everything. Premium brands are constantly seeking innovative ways to reach high-net-worth individuals, and Out-of-Home (OOH) advertising is a powerful tool to engage this elite audience.